alex righetto vittorio sgarbi sanremo 2023 uai

Sanremo, the third stop of my European tour, where I met the Italian Secretary for Culture, Mr. Sgarbi.

European Tour

Chris Waikiki AI In some real life museums this is art. perfect 6f44e21d 3983 4254 a59e 5ce2c65dad33 uai

My European tour, which began in Cannes on the 5th of September, reached its third stop, which turned out to be of paramount importance both for me and for the organization of the event itself.

It was the first art biennial organized in the picturesque coastal city of Sanremo, held at the famous Teatro Ariston, with the participation of exceptional guests such as Angelo Crespi, esteemed journalist and art critic, and even the Italian Undersecretary for Culture, Vittorio Sgarbi, a celebrity recognized both in Italy and abroad in the field of art.

For those who may not know, Sanremo is a charming coastal city located on the western Ligurian Riviera, in the northwestern region of Italy. It is known for its mild climate throughout the year and is particularly famous for the Sanremo Festival, one of the most prestigious music events in Italy.

The Teatro Ariston, renowned for being the venue of the Sanremo Festival, is considered an icon in Italian musical culture and a key reference point for music and entertainment enthusiasts.

I am pleased with the synergy of elements that contributed to the success of this third event.

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A New Collection

At my solo exhibition in Miami, I presented the latest artistic works from the “Radiance” collection, along with the “Mona Lisa’s Daughter.”

On this occasion, I chose to display the most recent piece from the “Radiance” collection: “The Girl and the Flamingo”, as well as a new work from a brand new collection called “Perfectly Imperfect”.

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Meeting with Mr. Vittorio Sgarbi

alex righetto vittorio sgarbi sanremo 2023 uai

I believe the most significant part of the event was the intriguing meeting with Professor Vittorio Sgarbi, the Italian Undersecretary for Culture. We had the opportunity to initiate a genuine dialogue about the current state of art.

It’s important to underline that Professor Sgarbi has had an extraordinary career, having held positions such as the curator of the Venice Biennale in 2011, in addition to numerous other roles such as European parliamentarian and director of the Trento Museum.

Meeting with Mr. Angelo Crespi

alex righetto angelo crespi sanremo 2023 uai

I had the opportunity to meet Dr. Crespi, a renowned journalist and art critic, equally famous in Italy.

What struck me the most was his exclamation of wonder when he saw “The Woman and the Flamingo.” It was truly an extraordinary experience.

In conclusion, this third stop of my European tour was a triumph of art and culture, enriched by meaningful encounters and the discovery of new collections. I am excited about what the future holds for this extraordinary artistic journey.

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Why the Mona Lisa is so Famous? A Conversation with Stacy Francis

About the Episode

Today I sit down with Stacy Francis to talk about the Mona Lisa and the Mona Lisa’s daughter.

Stacy and I discuss our thoughts and opinions about the original Painting and the Mona Lisa’s Daughter.

Stacy Francis is a multi-talented artist, Singer, and Actress, who worked with Chaka Khan, Aretha Franklin, Madonna, Prince, Tom Hanks, Bruce Willis, Morgan Freeman, and many more.

What We Discuss in this Video:

00:00 Intro

05:13 About Mona Lisa’s Daughter

06:52 What “Mona” Means

09:51 Why Mona Lisa is so famous?

15:22 What technique is being used for Mona Lisa?

16:18 How much is Mona Lisa?

17:35 How many Mona Lisa paintings exist?

18:27 Why is this painting so magnetic? 

21:02 A new way to render a portrait

22:27 A mystery about the background

23:34 The Mona Lisa’s Daughter

27:39 What is the symbolism behind Mona Lisa’s Daughter

[00:00:00] Welcome everyone to another amazing episode of my podcast. We’re talking about art and today , I have the amazing Stacy Francis. She’s here with me. Hi, Stacy. 


Thank you for having me. 

You’re welcome. So before starting , and by the way, this conversation is about a painting of mines Mona, Lisa’s daughter. I want to host Stacy in my podcast because she’s connected and directly implicated in this creation. Let’s say that 


That’s funny. 

That’s, but before everything I wanna introduce Stacy. Stacy’s an amazing artist as well. One of the top 10 voices of United States, let’s say, or the world. 

That’s very nice. 

Yeah, absolutely. She has a great curriculum. She sang with Madonna, Aretha Franklin Prince.

Am I missing someone? 

No, I mean, those are, that’s pretty epic, those names. I, I’ve been very blessed to be in front of major [00:01:00] stars and sing with them and perform with them and be on stage and sing while they’re there. Stevie Wonder was on stage with me and I sang to him. So yeah, it’s. It’s been a pretty amazing career, and everyone can go to my website at: to learn more about that, but I really came here to speak to you because I’m very blown away with this piece, and I really wanted to come and talk to everyone about it because.

I think, obviously people can see your work and they say, wow, he’s super talented. But what I think this, what’s beautiful about this podcast is that your knowledge of art history and your knowledge of art and what you’ve grown up to learn will come to fruition on this podcast because obviously your art shows that you’re very knowledgeable.

But when I walk through a museum with you, As well as our 12 year old Anastasia, it’s very amazing to have a tour guide like you because you’re super, super [00:02:00] educated with art history and I’m glad you’re doing this podcast because I think that I think people will be blown away with your knowledge of art history and how much they can learn about art.

History on this podcast is very valuable. 

Thank you. Thank you so much. 

You’re welcome. 


this is what I think

Art is a very important component of life, and even if it, we don’t realize it, we deal with art daily. For example, let’s say aesthetic as an extension of art. You want to be pleasant when you go outside the door of your house.

And you are dealing somehow , with art. Yeah. The art of making yourself pretty enough to meet other people. 

That’s true. 

Or, yeah. Or when you buy something, when you buy a piece of furniture, for example, you’re dealing with art. Now, there’s a degree of art and for example, a chair has a degree of art, but has also a function, a direct function, which is: “get yourself comfortable [00:03:00] on” and 

um, “

match your house” and things like that.

It’s different for a piece of art when, where the decoration part is less and less. For this reason, it’s very important to understand that the purpose of art is to enlight a person or share an idea or share a message. And so because of that, every piece , it’s connected with the story, with a message. 


It doesn’t have to be 


a big deal. It’s just a story. 

But I think I, I think it goes back to what you just said, that art always has a function. And I think that’s what’s beautiful about your artwork. Like you’ve made it clear that the function of your artwork is to impinge on the viewer, whether it’s to inspire them or tell them a story.

You, you definitely have a function for your works. Yes. As. You mentioned with other pieces of furniture, but yes, I, 

you’re right. I don’t believe in art for the sake of art. [00:04:00] I believe that art has a purpose and which is entertainment can be whatever. We can, assign a purpose to art, but most of the time is to share a message. 

Yeah. I feel that way about music. It’s also art, right? Yes. Just to inspire people. And that’s what I love about your work. Like you, you really you do the work. And it’s funny because I get to watch you create some of your pieces. I’m in your studio with you and I get to watch you um, create them.

And sometimes not until almost the end of it, do I know where you are getting your inspiration from. And I watch it unfold in front of me and I think, wow, that’s, Incredible. And then when you actually tell me what inspired you, then it even takes it to another level. 

Yes. Because sometimes the message comes to fruition while I’m creating. 

Oh, wow. Okay. 

So don’t I, it’s like a song, right? You have the main direction that you want to go. But then the route that you take to get to the exact [00:05:00] position and location Yeah. Come to fruition while you are driving to that direction.

Yeah, I understand that. I mean, I, I recorded songs that way where they started out one way and I had this vision, and then it turned into something completely different. 


So today we’re here to discuss about Mona Lisa’s daughter. First of all, we just came back from New York City and the New York City was a blast because Oh my god.

Yeah. This piece, It was um, displayed on a digital billboard. A ginormous digital billboard. Yeah, it was a hundred feet 


I think it was bigger than a hundred feet. Like it was massive. Like I honestly, we need to Google and see how big that it was so ginormous. It was the biggest billboard in all of Times Square.

Yes. And it, I think it would be hard to find another billboard bigger than that. Yeah. 

Yeah. It was massive. 

And so because of that, because that um, extraordinary achievement if you allow me to say, even if I’m [00:06:00] talking about myself… 

but it was an extraordinary achievement. It’s okay to say that.


And so I want to explore more the message behind and hopefully help people that are listening to this podcast to get into the story, to get into the the behind the scenes that brought us to the final result. Yeah. And so, I know that you had a few curiosities about it and um, we’re here to talk about this painting.

Yeah. We can start, we can go backwards or we can start from the beginning. And when I say that, I mean like you, when you were creating the piece you thought that you wanted to name it Mona Lisa. So tell me, I, I guess I could turn the interview around on you and say, Hey, what did you, what were you thinking when you thought, okay, I want this to be Mona Lisa, because Mona means what?

Mona means: lady. 

Lady. So you wanted it to be another. Mona Lisa, what were you thinking like when you thought of that? 

Let’s [00:07:00] say that I was looking for a modern and classic portrait that could become an icon. 

And so 

like the, the original Mon Lisa.

Yes. And so for that reason, I realized that I wanted to go on that direction. Mm-hmm. Now keep in mind that I really. The thing that I’m working right now is to try to explore and see if I can, in a new different way, bring back what is great from my country.

As you can tell, I’m completely American with an American accent …italian, 

and that’s funny. Now I’m the one with the most American accent in this conversation. 

And I and I’m the one entitled to say, 

“Mario, it’s me”. 

That’s cute. 

And, but yeah. When I started, this

I thought, okay, what am I entitle to talk about? Since art is a communication way to tell a story, [00:08:00] what kind of story I want to talk about, what kind of things I feel are important. 


For me to say as Italian, 


I don’t want to come in America and pretend to be an American, tell the stories about Americans.

It will feel awkward… 

and Americans love Italy, so everything made in Italy is like, Amazing. So you already come in with people loving you because you’re Italian, so… 

yeah, and I Italian loves Americans too. 

Yeah, I know. I know. It’s a very beautiful thing. And I just wanna give a shout out to Allison who gave you the modern renaissance comeback name. So she’s, one of the one of our friends who said, Alex, I feel like is a modern day Renaissance comeback. Like the Renaissance. And I think that’s exactly what Alex wanted. Yes. I think that was your vision. Like you wanted like Da Vinci and those all your forefathers before you.

Yeah. If I might say those artists before you, you wanted to bring that element of. The Renaissance back. 

I love it. Yes. I like, I really like it. And so, the first step [00:09:00] that I did was trying to identify what works was interesting to me to bring up again. And so the first piece I did was the David, the Michelangelo’s David, because I thought at the time it was …

and who created him again? 



I thought. And I explained this so many times to all the people that came to see my art tours. It was a key moment of a development for Society for Humanity .

The reason why I picked the Renaissance was because a bunch of artists reshaped the entire world.

So that’s why I was picking those icons, from the past. 

I understand that. That’s really awesome. And when you talk about Michelangelo, and I think you were talking even to me about the Sistine Chapel, how that came about. I mean, These are future podcasts that I think you should really get into those.

Yes. Because I think it’s so fascinating. 

Very exciting.

It’s very exciting. Now, when we talk about focusing on Mona Lisa, for example, yeah. I’m gonna ask you some questions because you taught me some things about Mona Lisa, and I think the [00:10:00] audience would be very like keen to hear. So first of all, why do you think she became so famous?

What was so special about that piece? 

You will be surprised to know that Mona Lisa wasn’t so famous before 1900. 

What do you mean?

it was known as a painting. But not famous as today. 

Okay. Well, Let’s go back so Da Vinci painted her… 

Da Vinci painted uh, the portrait.

It was commissioned by a local Citizen of Florence. And uh, he wanted a portrait of his wife. And his wife’s name was Lisa Del Giocondo. 

Wait, that’s Mona Lisa’s name? Yeah. Say it again? 

Lisa Del Giocondo. 

Luisa Del Giocondo. That’s Mona Lisa’s name. And I know people listening don’t know that’s her name.

Okay. So that’s Mona Lisa’s name. And so this guy in Florence was like, oh, I’m gonna get this other dude Da Vinci to paint my wife. 



So one other thing that you might don’t [00:11:00] know is that Leonardo da Vinci wasn’t very famous as someone that carry on commissioned art. 


As a matter of fact, he didn’t complete most of his commissioned art.


Because his main interest was uh, the pure research. Mm-hmm. his the entire life, he tried to find patrons to let him explore. 

Okay. So Patron is a person that would fund his his ideas basically, right? 


Mm-hmm. Someone that says, okay I’ll give you a salary.

Mm-hmm. And you stay, under my… 


under my protection. And um, whatever. 

Now let you create and explore.

Yes, I trust you. I like what you’re doing 


And I just, 



see you. 

So he must have been popular at the time this person commissioned him, at least because, this guy found him and said, okay, I want you to do a portrait of my wife now.

She was about 19 years old. Is that right? In that picture or no? 

Okay. So, Let’s [00:12:00] not get ahead. 

Okay. Sorry.

Let me finish the story. 


And then I’ll tell you how old . She was Lisa Del Giocondo in that painting. Okay. Go ahead. He wasn’t famous to complete the paintings he was commissioned, but he completed the painting Uhhuh the funny thing is that he brought this painting into France. 

And At that point in 1911, a guy that was working for Louvre Museum stole the painting and brought it back to Italy. 

Claiming that. Okay. Oh, so the painting was at the Louvre?. Yes. In 1911. Yes. And someone stole it from the Louvre Yes. And took it back to italy. 

Yes. And this is this tells you that the painting wasn’t so protected. So it wasn’t as important as today for the, 



I mean, You can’t just definitely walk into the Louvre today and take the Mona Lisa off the wall. 

You can’t even go close to the painting 

because, that’s true. Remember we went, it was like a, it was like 

there’s a, couldn’t even go closer. Yeah. There’s a, a separation. Yeah. And. There’s now a glass.

Yeah. And there’s [00:13:00] um, protective glass on, on the painting itself. Because several time, I think probably Five times. If I’m not mistake making any mistake you get attacked. 

Oh, like somebody threw food on it or something. 

Yeah. They tried to ruin the painting.

Wow. Yes. That’s horrible. Five for sure. Wow. That I remember. Wow. Yeah. And um, that is the 


So this Italian came into France and took it back to its home country, basically. Yes. 

And uh, leave it under his bed for a year. 



Did he put it under his bed? Yes. Yes. 

Wait in a box. 

So he comes to France, he takes it back. He’s this is ours. And he puts it in a box under the bed? Yes. He put it. Okay. And it stayed there for a year? Yeah. Oh no. 

Yeah. And so that’s funny. And so, France newspapers and worldwide newspapers start to talk about this painting and the journey of this painting.

Oh. And that is the way the Mona Lisa became famous, the Mona 


Oh, so she became famous [00:14:00] cuz she was stolen. Yes. Wow. Yes. Okay. That makes sense. 

You don’t, it doesn’t mean that when I say it wasn’t so famous, it doesn’t mean it’s, it was still a painting from recognized as a painting.

If it was at the Louv, 

obviously was still, you’re not 

the, of course, obviously it was important. Yeah, of course. Course. 

But it became bigger because it got stolen. Yes. And had all this media attention. It would be the same way today if something like that happened. 

And another thing that was interesting is that the guy claimed that the reason why he stole it was just to bring it back in the own main country, which he thought because Italians are proud, the po.

But then, but then he tried to sell the painting, so that was another Oh, no. Yeah, so he tried to sell the painting, the art dealer, which he contacted for the sale, recognized the painting and the value of the painting. And so he called the police and that was the, 

and the [00:15:00] police arrested the dude.

Yeah, of course. 

Oh my God. It’s, do you know how much Mona Lisa’s worth today by any chance? 

The, it’s not for sale. Oh. And so there’s no, but the, I know that the insurance for the painting is a hundred million, something like that.

Wow. Think, yeah. Something like that.

Wow. Okay. So it’s pretty up there. 

Yeah. Okay. I it’s probably the most expensive artwork ever. 

Really? It’s probably. Yeah. Wow. Okay. That’s incredible. Okay. Let’s talk about the technique. Do you, do, yes. Do you know much about the technique? Is it oil, acrylic? What is it? Okay, so 

the technique. Is an oil on a panel. It’s a poplar 

panel. What does that mean? You have to talk like kindergarten to me 

it’s poplar. Poplar is a specific tree. Oh, that grows in Italy. Like a wood?

Yeah, it’s a wood. 

Oh, so she’s on, she’s painting on a wood. Yes. Wow. That 

was very, that was normal. 

It was normal to paint on wood? Yes. Okay. Yeah, we don’t do that really today, right? No. Like you do more canvas. No. 

Yeah. But ,the canvas technique came [00:16:00] after because it was easier. They found out that it was easier to carry around.

It was easy to, oh, work on. But before that, Either either was on the wall or on a wood panel, 

so they would cut down a tree or something. Yeah. That’s really interesting. 

Yeah, that’s, it was a rigid support that was ready to receive the oil painting. 

Okay. So we googled. And to see what her worth is. Can I read it? Mona Lisa is one of the most valuable paintings in the world. It holds the Guinness World records for the highest known painting, insurance valuation history at a hundred million a year, which is what you said? In 1962, equivalent to 1 billion as of 2023.

Oh, okay. 

Okay. No, even the, it just tell you the value of, based on the 

insurance, right? Like it’s not even telling us what it’s paint painting is worth 

itself. Yeah. Which if you pay 1 billion in insurance, definitely you pay a 

billion in one insurance and something’s going on. Okay. So we got, she’s on wood.

Yeah, she’s oil on wood. Oil on wood? Okay. Yes. Okay. She’s oil on wood. 

Yes. It’s [00:17:00] very small. It’s 30 inches by 21, so it’s pretty small. It’s not a big, it’s not a big painting. Wow. And that would facilitate the guy to be able to steal the painting and Right. That’s very 


Yeah. So what year was she created in? So I think it was like, And from what I remember you telling me like the 14 hundreds, right? Or 15? 

Yeah. It says 1500. It’s literally at the beginning of the 1500. Okay. And The age of Lisa Del Giocondo seems to be 30 years old in this painting. Oh, okay. 

I thought she was much younger than that.

No, there’s another painting, right? Bef I think before this one there’s different theories, but a list two mono Lisas are recognized, created by Leonardo vinci, 

which was very surprising to me when you told me that because I was like, what? So there’s two. There’s two. 

Where’s the other one? The other one I think is in the UK.

Oh, for real? Yeah. Where do you know? Is in a museum as well, or, [00:18:00] yeah. Somebody owns this thing or what? Yeah. No 

I think it’s in the UK 

you’re teaching us some good stuff today.

And so in that painting one, Lisa is 16 years old, so she looks 

much younger. 

So wait, he did two paintings.

This guy, or he just, 

there’s at least two, but they think four. Four people For real? Yes. He was very, or he was inspired. Okay. Not all of them are recognized as from Leonardo DaVinci. Mm-hmm.

We’re getting to the painting. Why is this painting so magnetic? 

Have you ever noticed that this painting somehow follows you? Around it looks like she’s looking at you. Yeah. She’s like much more alive. Yeah, exactly. And so this comes straight from the genius of this man, which means… 

…and the genius of you, because I gotta tell you, you feel the same way when you see Mona Lisa’s daughter, but we’ll talk about her later.

Mm-hmm. Yes. But it’s. The same genius that I feel you have because Anastasia even one time came into the living room and she went to get [00:19:00] some water and she was like, I feel like she’s watching me. Yeah. So that’s the very genius of an artist to be able to achieve that. And I feel like, especially in your paintings, you definitely capture the eyes very well.


that’s great. I love it. This comes straight for the genius o Leonardo Vinci because he applied several techniques that he studied by his, own, and um, those are little tricks. let’s say, that altogether make this amazing hypnotic painting. 

And do you think that’s because of the anatomy study that you guys have done?

Because I know that you are, you had to really learn anatomy in, in painting, and we talked about your frustration in that as a young man having to learn the anatomy. Like as young as when you were in a ninth grade having to know the anatomy of the body. And I know he was very famous for.

The anatomy and what his research had shown based on what he learned about the anatomy. Yeah. Do you think that’s because of that, that you guys can capture the eyes so well, or is this [00:20:00] some other thing? 

No. , I think there’s something else. There were many artists, very skilled artists before. Leonardo DaVinci. But their method was to add details. As much as they could 

In order to render a face. 

But if you notice before 1500, most of the paintings look like statues. 

They don’t really feel alive. The feeling is that you’re looking at. statue or something. Static. 

Like a structure. Yes. Very structured. Very structured. Very. 

Which is what with the David, obviously. 

But David is a sculpture I’m referring right now on paint specifically to painters. Okay. And don’t get me wrong, They were amazing painters and more technical than him.

Before him. Vandyke for example, this kind of painters that could easily paint, every single [00:21:00] intricated detail of the figure. Mm-hmm. So he realized that , the solution to create an alive portrait. Mm-hmm. Wasn’t to add more details, but actually Oh, take away details.

Okay. So the reason why her face, for example, is so smooth. And you don’t see basically anything. He he’s stripped away everything in her face. And let the person that look at the painting add with his own imagination details of the painting. It’s an interesting, it’s a very interesting technique that he used.

He intentionally left these parts of the painting. Very smooth. So you have to do an extra effort with your mind, with your eyes to add those details.

For example, did you know that the mouth of mono Lisa is not perfect, right? one side [00:22:00] don’t match with the other. 

That, what’s that makes that the mono Lisa smile a little interesting, right?

Right. Is it, Is it a smile? That’s what was always the question, right? Is it a smile? Is it a cynical get this over with No, I’m joking with this. This 

kind technique, this guy, I’m just, yeah. With this kinda, with this kind of technique. One would not know if it’s a smile or not. You see the eyebrows, there’s no specific expression. Yeah. So it adds 

a mystery. 

A mystery. Another mystery is the background. For example, same technique. It used two different backgrounds for the left and for the right . Every time you move your eyes around the painting mm-hmm. the painting change. So if that’s this idea of third dimension, and evolution and movement that happens only inside your mind. Wow. That’s pretty cool. And that was genius. 

So Liz Del Jodo had a life, was a living person, and we found out that I had a baby. That is also one, one detail that you [00:23:00] might find my blowing is that the original painting, mono Lisa, she’s wearing a sort of scarf. Did you notice? Mm-hmm. And that scarf was wear for people that were. Pregnant or delivery or just deliver a baby. Really? Yes. Oh, I didn’t know 

that. Alex. Yes. So she could have been pregnant in this picture, or she just delivered a baby? Yes. Okay. That’s, that adds a very interesting 

I know idea. I know you would like it.

Yeah. So, Okay. So back to my painting.

Let’s get into the painting, your painting. Yeah. Let’s talk about your 


So I tried to use the same technique. So this is the reason why.

You have the same effect. You feel like she’s watching you. If you look at her eyes, their eyes are not perfect. But creates the feeling where you complete the painting with your eyes. And that’s where I feel very proud. And this is why I feel this painting is. I hope creates the same effect in the terms of a viewer. And I [00:24:00] stripped away the background. I create a much more green tone background. If you see the mono Lisa right now, it’s like greenish. Yeah. It’s orange greenish. Yeah. Those kind of, 

because and that’s the colors you put into Mona, Lisa’s daughter.

Yes. I see. The oranges. And the greens. Yes, exactly. Okay, so let’s talk about it. Let’s talk about Mona Lisa’s daughter and let’s talk about how, let’s talk about it. How she came to be named that. So you, at some point during your creation, cuz you said earlier in the conversation that you. As you create, you start to have the idea of where you want to go with this.

Yes. So at some point during your creation, you thought, I wanna name this Mona Lisa. Yes. Why did, why what came, what made you come? 

Cause the pose was very similar. The idea that I wanna study was very similar. And I want to create 

something that was, you wanna do a modern day Yeah.


and Yes. And I wa and I wanted to make something. Alive. They’re 

very alive. And I remember us having the conversation and I said there’s a [00:25:00] famous Mona Lisa already. What did you think? Yeah. What did you think about that? When I was like what about we named her Mona Lisa’s daughter?

Like what? What was the idea? Because I know you are very Sensitive. Not in a bad way, but very sensitive and keen to not allowing anyone else to cross over into how you create things. Cuz I know I’ve seen some things and I go, but Alex, and you wanna keep going? Sometimes like when you’re painting it, I’m like, but Alex, it’s perfect right now.

And you look at me, you go look. It’s mine. If I wanna destroy it right now, I can’t. And I’ll always back off because I know, as a singer I don’t want anybody coming into the studio going, don’t sing the note that way. Why did you give me the ability to help you name it?

as an artist and I want to be the supreme creator when 

it comes to, 

but you didn’t, but you let me name 

her. Yeah. But when I decided. When I decide by myself that there’s a specific space when allow you to be in. And um, and let you create a will uhhuh that is where, 

I just wanna just publicly thank you for [00:26:00] allowing me, so just so everyone knows, I like to brag about the fact that I named Mona Lisa’s daughter.

Yeah. I l a chief. Thank you because okay, so he wanted to name him on Lisa, and I was like, Alex, why don’t we name Ramona Lisa’s daughter, you know? Yeah. yeah. Yeah. And 

um, And then we tried to, and then we start working on that direction and it was an amazing direction. It 

became so magical, right? Yeah. So I.

I was thinking, okay, we could come up with this really fictitious story. Maybe Mona Lisa had a secret love child and her lover went to the monastery and he left not knowing that he had a baby. I was like coming up with all this crazy stuff. and then we were, you were creating on it.

And then you started doing research and you’ve actually found out that Mona Lisa actually had a baby daughter Yes. In 1499. Yes. That actually passed away a birth. Yes. Which I was like blown away by, which then the painting became even more significant because now we have a painting that you have [00:27:00] created in honor of that baby that she’s lost.

And what you feel in the creative’s eyes she might look like today if she Yeah. Not today, but if she had lived Yes. During that time, what she might look like at that time. And so now you have the birth of Mona Lisa’s daughter. Alive on canvas. And so let’s talk about it because I think that’s really beautiful.

Like when we come from the place of a tribute piece, because a lot of people don’t know that she lost a baby at birth. Yes. So now you have a tribute piece. And my dream is to have her at the lube with her mother. Like people come see her and know that was, her baby. She lost in the creative’s eye what she would look like had she lived.

Let’s talk about her arm and let’s talk about the colors, like her arm is gray and the painting you painted tell me about why you left her arm gray. Yeah, 

we When I start considering this idea of the Mon Lisa’s daughter and the fact that we’re talking about, eh, a mom that lost [00:28:00] her child.

And so it’s um, dramatic experience, you know, and you see this painting this person smile, smiling, and um, the veil that she has on her hair. Testified that she is a mother. Oh, she’s about to become a mother. Wait, what 

veil? What do you mean? Oh, this is a veil on her head.

Oh, wow. We’re looking at them. Mona Lisa, just so you guys know. Yeah. Oh, I see it now. Yeah. Okay so this, the actual Mona Lisa was, as we stated, was like 1503. And she had lost her first I don’t know if it was her first baby, but she lost a child in 1499. Yeah. So this was after the loss of her baby, this painting.

And it looks like apparently she might be pregnant now in this picture. I don’t know. Based on, Based on what you’re saying as sort of symbolism. Yeah. Okay. 

Okay. And uh, and so, on March 5th in 1495, a 15 years old, Lisa get married with um, this [00:29:00] guy named Francesco Deja Kondo, which she 

trying to, he’s the one that, he’s the one that obviously commissioned Da Vinci. 

Yes. So in 1499, so a few years later. Lisa lost her 

baby daughter, so we can assume that it was her first child, 

she had several babies, right? I think she had five babies. I’m not sure if it was the first.

Okay. I’m not really sure. Okay. But she had she had a prolific life in terms of be being a mother. Okay. And so my painting became a sort of a sort of idea of life and death and. To render this idea, you see very colorful part of the painting where it’s very well refined. For example, the face her hair. And as you go down on the painting, that things started getting less refined, more gray. Yeah. And it’s a symbol of uh, those.

Opponent forces like life and death. Hate and love. Mm-hmm. And, you know, [00:30:00] and, um, things that are resembling the he and young that are part of life. And a sort of idea of different forces that are separate but still 


Connected, interconnected. Exactly. 

Mm-hmm. I understand that. For example, male, female. Dark light. Young and old. Life is full of these things. 

Right. And you wanted the painting to convey that in different ways. Yeah. By the colors. It 

was a, yeah, that was okay. That was my the message.

That’s pretty cool. That’s a genius. Thing you’ve done. Okay. I love 


All right. So I think we did a good job in exploring the background and some, and I’ll give you some Things that you didn’t know Probably about the Mono Lisa. Oh, you gave me a 

lot. Like I think, I think people are gonna be very fascinated with the fact that she got stolen and put under the bed in Italy.

Yes, that’s, that was a big deal, right? Like now she’s worth like a billion dollars a year in insurance. And at one point she was under some dude’s bed in Italy is like very funny to me. So she was under this guy’s bed and then he was stupid enough to [00:31:00] try to go sell it and then he got. In trouble.

And then she became super famous. It’s so funny cuz someone reached out to us the other day about Mona Lisa’s daughter. Like they wanted a print. Which by the way we are doing a limited series of the prints for 250 prints, right?

Yeah. And um, this person was like, maybe, maybe you should report that she got stolen. And I thought that was really funny. I was like, no. But I see why he’s saying that now. Pe I guess paintings would be very famous if it’s reported that it got stolen. Oh yeah. And it becomes like this big deal.

Oh, yeah. However, we don’t need to do that. I think my biggest dream is, as I stated at the beginning of this interview, Is that we put her at the Loof Museum with her mom one day. That’s, that would be fantastic. That’s the goal. And I think that she’s really beautiful, Alex, and I wanna commend you for the vision on this and the creation because she’s really beautiful.

And I love what you just talked about, the yang and yang, and. And the beauty and the whole painting in her eyes and her face and how you took inspiration from the orig, the original painting. You’re, I think you’re really genius and I think it’s really [00:32:00] incredible. 

Thank you so much. If you want to know more about this painting, I guess we should head our listeners to my website. Yeah. And um, you can find more about this painting if you have any questions, just, don’t hesitate and shoot me an email and I, I can create another podcast if you guys have more questions about either the Mona Lisa

Or Mona Lisa’s daughter. And um, yeah, you can also order your print if you want. 

Yeah. I’m super, I’m very excited. I’m super excited about it and I’m super proud. And you guys, thanks for tuning in and keep tuning into Alex’s.

Podcast, he’s gonna educate you and inspire you through art, history and art. And thank you for being on my podcast station. Thank you for having me. It’s fine. Yes. I want, the reason I wanted to come on your podcast, honestly, is because we have these fascinating conversations off the podcast.

Yeah. [00:33:00] And I was like, wow. I, I really think that your audience would love to. Here’s some of the questions that I have and how you respond. And I think, they can learn a lot like that because you’re so well informed when it comes to these things and I just wanted to share it with your public.

Thank you so much. Okay. So thank you for tuning in and um, this is Alex logging off and um, I hope to hear from you, just email me or, write me on Instagram and um, see you on next week, on the next episode. Bye.

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Times Square: The Exciting Journey of Mona Lisa's Daughter Painting

From April 23 to 29, my artwork titled ‘Mona Lisa’s Daughter’ was displayed on two giant screens in Times Square, including a 100-foot-long one, establishing one of the most important moments of my career so far.

For this special occasion, I selected my piece called ‘Mona Lisa’s Daughter.’ In this article, I will explore the remarkable journey of this painting.


Who is Mona Lisa’s Daughter?

If you know my name, you probably already saw images of this painting. Truth be told, I’m obsessed with this painting. It’s likely one of the best artworks I’ve ever produced. Everything about it captivates me: the dimensions, the technique used, the selection of colors, the backstory, and the final result.

In 2023, I created Mona Lisa’s Daughter, a fictional character inspired by my profound admiration for the Renaissance period and my desire to pay homage to my homeland.

For sure, if you ask around, most people would agree that the Mona Lisa is probably the world’s most famous painting. Over the years, the painting has reached an iconic “celebrity” status. Modern research has uncovered interesting details about how the artwork was created and the woman portrayed in it: Lisa del Giocondo.

Did you know, for instance, that there are actually two Mona Lisas, painted 30 years apart?

My painting is an imaginative exploration based on the idea that Lisa del Giocondo lost her baby daughter at birth. I aimed to create a statement piece that captures the fragility, strength, and conflicting forces governing our world. Mona Lisa’s Daughter symbolizes the Yin and Yang, representing beauty, decay, life, and death.

What is the big deal behind this painting?

The moment I first revealed this painting to some friends, I quickly realized it carried a powerful message. Their reactions inspired me to exhibit it even more. Since then, Mona Lisa’s Daughter has been featured in Vogue Magazine and now graces a massive digital billboard in Times Square.

My team and I decided we wanted this painting to be as famous as the original one. We aimed to honor Leonardo Da Vinci’s masterpiece without just making a copy, and at the same time, create something new and fresh.

This isn’t the first time I’ve drawn inspiration from past works. My first collection, Romeo and Juliet, is an interpretation of Shakespeare’s play, and The David, a triptych, were both showcased during Art Basel Miami.

Key concepts behind this painting

The painting conveys the idea of opposing yet interconnected forces in life, which is a core concept rooted in ancient Chinese philosophy. Following this concept, a woman, like Mona Lisa, may “live” forever, but her daughter won’t.

To represent this paradox, some sections of the painting are well-defined, while others are left gray and intentionally unrefined.

Mona Lisa’s Daughter is destined to travel the globe and appear in some of the most renowned magazines worldwide.

That’s precisely why it made its way onto two billboards in Times Square.

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The Event In Times Square

The Times Square event was organized in partnership with a gallery. We meticulously planned the launch, but then, out of the blue, the gallery vanished. Yes, you read that correctly.

The exhibition was called off…

A little drama

This turn of events made the news, and several artists, myself included, lost both the chance to exhibit and the money invested.

I had already arranged my trip to New York, including flight tickets and hotel accommodations, so the only option left was to try and make things work regardless of the situation.

I wasn’t ready to accept a “no,” so I tapped into my resources and made it happen without any gallery support.

In fact, the painting ended up being featured on not just one, but two different billboards.

It turned out to be a huge success for me.

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This is the storefront of the gallery that disappeared. Some artists were protesting in front of it

The tour

Mona Lisa’s Daughter is now off to Miami for a solo exhibition and will be in London this summer.

There are plenty more surprises in store for this captivating piece.

To stay updated and follow this amazing journey, I’ve even created an Instagram page dedicated to Mona Lisa’s Daughter.

Additionally, we’re releasing a limited number of prints to celebrate her.

To end off, the incredible journey of Mona Lisa’s Daughter, from its creation to gracing billboards in Times Square, has been nothing short of remarkable. As the painting continues to travel the world, garnering recognition and appreciation, it stands as a testament to the power of art and perseverance. Be sure to follow her Instagram page to stay updated on her adventures and don’t miss the opportunity to own a piece of this captivating story through the limited edition prints.

The legacy of Mona Lisa’s Daughter is just beginning, and I couldn’t be more excited to see where this artistic voyage takes us.


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Mona Lisa’s Daughter (@monalisas_daughter) • Instagram photos and videos

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How does art engage with the human experience?

About the Episode

How does art engage with the human experience? I’m Alex, a fine artist from Italy, and I’m thrilled to welcome you to this brand-new episode of my podcast designed for art lovers. In this episode, I want to share with you a personal experience that I had recently, standing in the heart of Times Square in New York City, gazing at one of my paintings displayed on a massive Jumbotron. Through this podcast, my aim is to explore the power of art to enhance the human experience and contribute to personal growth. I firmly believe that art is deeply personal and engages with our true nature, and I want to guide you through the next episodes to rediscover art as a tool for growth.

What We Discuss in this Video:

0:10 welcome

0:48 Introduction to the podcast

2:46 the role of an Artist

4:20 The most fundamental concept in art

5:24 How does art engage with the human experience?

9:15 Is there anything that art can do for you?

Episode Resources:

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Hello and welcome to a brand new episode of my podcast, designed for art lovers.

My name is Alex, and I’m a fine artist from Italy. Are you looking for something that makes your life more fulfilled? Are you curious about what art can do for you?

Through this podcast, my aim is to contribute by providing you with thought-provoking ideas about art, culture, and beauty, all with the goal of enriching and deepening your appreciation of the art experience.

As art has the power to establish the fundamental human truth, making it a crucial touchstone for society’s judgment.

Welcome to my very first episode, and I’m excited to celebrate this milestone with you.

Recently, I had the opportunity to celebrate one of my greatest achievements as an artist.

I found myself in New York City, standing in the heart of Times Square, gazing at one of my paintings displayed on a massive Jumbotron.

If you’re curious and would like to see photos from the event, please visit my website at and feel free to explore.

As you can imagine, it was an incredibly emotional experience. It’s not every day that you see your artwork and name displayed for countless people to admire. The overwhelming emotions were indescribable.

I was completely fulfilled for the day after those few seconds of fame.

After spending days upon days working alone in my studio on a specific piece of art, it’s easy to forget that the painting is meant for others to appreciate and enjoy, not just for myself.

The painting I’m referring to is titled “Mona Lisa’s Daughter,” a recent creation of mine from 2023 that imagines the portrait of Mona Lisa’s daughter as if she were alive today.

Many of you may not know that Lisa del Giocondo, the woman portrayed in the original Mona Lisa at the Louvre, tragically lost a baby daughter in 1499.

My artwork was displayed in one of the largest public spaces in the world. And yes, I couldn’t help but wonder: Is that enough? Can someone truly gain something meaningful from just a few seconds of exposure to it?

Let’s face it, the role of an artist is to distinguish, through their artwork, what is important and what is not—to separate what is vital from what is just trivial.

People who connect with the artist’s interpretation of beauty may find themselves inspired or empowered by the work.

Isn’t that an interesting concept?

As an Italian artist, it’s no easy feat to carry on the rich artistic legacy of my country. Countless remarkable artists who came before me have already laid the foundation for one of the world’s most beautiful and significant cultural heritages.

And yet, here I am, standing before a 100-foot jumbotron, showcasing my artwork that puts a unique spin on a Renaissance-inspired piece, as if it were the Sistine Chapel itself.

So, this marks the beginning of our podcast and the start of a new season.

Why don’t we begin with the fundamentals? What does art mean to you? What can art do for you?

This entire series will focus on how art can enrich your life and enhance your experience as a human being, ultimately fostering your personal growth.

Indeed, art has the power to achieve that.

And I will prove that.

When we discuss art, the most fundamental concept at its core is: do you believe in your capacity for growth?

Do you genuinely believe you can propel yourself to a better place? Do you have faith in your ability to improve?

These are the foundational principles of art.

I recognize that when I engage in conversations with certain individuals, we both understand that art is not merely about colors and shapes. Instead,

it’s about a message encapsulated within the work, a message with the power to either elevate you to the heavens or plunge you into the abyss

there are lots of opinions in the art field, so I’m not asking you to simply take my word for it.

Instead, consider whether what I’m saying resonates with you and, perhaps, opens up some new avenues of thought for you to explore.

How does art engage with the human experience?

I’m not trying to be overcomplicated or serving a pie in the sky I’m simply asking you to envision a world that offers more than what meets the eye—a world where we, as humans, strive for something beyond the mundane routine of eating, working, and sleeping.

One day, you might find yourself unexpectedly captivated by something different—a painting, a sculpture, or a film—that possesses the power to stop you in your tracks and seize your attention.

You were left completely amazed by it, unable to stop thinking about the experience.

In some way, it altered your perspective, leaving a lasting impact.

How many of us have made a decision or been influenced by listening to a song or watching a movie?

If you found yourself “rolling in the deep,” you might have felt comforted by the song. Similarly, after watching Fight Club, you may have been inspired to live life to the fullest.

It’s almost like magic, isn’t it? If you hadn’t had such an experience, you probably wouldn’t be tuning in to this podcast.

Above all, the experience with art is deeply personal. No one has to approve of it or tell you what to think about it; it’s entirely yours to interpret and appreciate.

Art is not only reserved for galleries, connoisseurs, art dealers, or critics.

At times, it may occur that a piece of art gains fame for reasons other than the quality of the ideas it conveys.

Ultimately, art is like love. To quote The Matrix movie, when the Oracle tells Neo, “No one can tell you you’re in love, you just know it.”

Similarly, no one can definitively tell you what is art. You just know it. Art is not determined by a majority vote in an assembly.

You instinctively know it. When you constantly hear the same songs on the radio, you might be led to believe that this is the best the music industry has to offer.

However, that’s not necessarily the case.

Similarly, in the art world, what makes headlines in the newspapers may or may not be true art. The responsibility lies with you to explore and discover it for yourself.

Indeed, art is for the masses, yet it remains a deeply personal affair.

Art engages with the human experience in some of the most fundamental ways, making it one of the closest expressions of our true nature.

To support my point, let’s consider a few examples. Our understanding of anatomy has advanced thanks to art. Our grasp of perspective has developed through artistic exploration.

Even books and mass media have evolved and flourished as a result of artistic contributions.

even technology on how to fly was first explored by artists.

Is there anything that art can do for you?

I was a kid when My brother gave me my first music cassette. What an angelic experience. what a journey.

it was nothing fancy, but every time I was playing those songs recorded on a tape, I was almost able to see the music.

It made an incredible impact on me.

so this is the main theme of this podcast.

I am myself an artist, and I want to guide you through the next episodes to rediscover art as a tool for growth.

Thank you for tuning in to this episode of the podcast. I hope that the ideas we’ve discussed have sparked some curiosity in you.

Until next time, this is Alex signing off,

thanks for listening

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Miami Art Exhibits: Alex Righetto Solo Exhibition

Introducing my upcoming solo exhibition in Miami at The House of Arts

Running from June 21st to July 21st, 2023, the solo exhibition will feature my latest works.

About Alex

Alex Righetto’s artistic journey started with his formal training in fine arts at the Gianbettino Cignaroli academy in Verona, Italy, in 2003. As a painter, photographer, and marketer, he has made a name for himself by reinterpreting elements from European and Italian history into contemporary contexts, weaving them into individual chapters of a larger narrative.

His captivating pieces have been showcased in several exhibitions and esteemed publications such as Vanity Fair, House and Garden, and Vogue.

Alex showcased his work at the renowned Miami Art Basel in both 2021 and 2022, and in March 2022, he was selected as a resident artist at the state-of-the-art design facility Priano in Tampa, FL. Now, he devotes his time to his passion for painting, creating visually stunning and thought-provoking pieces.

Alex’s creative process is grounded in classical themes that he re-contextualizes to address contemporary social issues. He strives to give his personal twist and find new perspectives on timeless motifs, creating a bridge between the past and present.

Each of Alex’s paintings is a visual story, meticulously crafted with careful preparation, revealing layers of meaning and inviting viewers to connect with the subjects on a deep, emotional level.

As a storyteller, Alex aims to create intimacy between the viewer and his art, forging a personal connection that transcends language and cultural barriers. His figurative art seeks to capture the essence of the human experience, creating a powerful visual language that speaks to the heart and soul.

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The Event

Don’t miss the opportunity to witness Alex Righetto’s newest Miami Art Exhibition at The House of Arts located at 100 NW 36th Street, Miami FL 33127, from June 10th to July 10th, 2023.

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The Gallery

The House of Arts is a hybrid gallery and business platform that unites creators, artists designers, visionaries, and entrepreneurs. Our art gallery in Miami is our newest hub of unique experiences, offering art exhibitions, events, classes, and much more.

@thehouseof.arts @colectamag

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Artist Alex Righetto Featured on The Associated Press News (AP News) Agency

Alex Righetto’s art has gained widespread recognition for its unique style and creative expression in the last two years. With a focus on classical and modern art, Alex has captivated audiences with thought-provoking pieces that explore complex themes and emotions.

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The article’s initial publication was on the East Village Art Collection (EVAC) blog. Soon after, the EVAC created a press release that was distributed to the Associated Press (AP) for publication.

The Evac: Alex, your works are impeccable!

With a refreshingly dynamic execution, you use negative space and emphasize natural lighting with meticulous detail. showcasing your exploration into creating representational forms with strong emotional heft.

You alternate between various poses making the subject look direct yet non-confrontational, simultaneously exuding a level of intimacy worth of human connection. Like looking into a mirror.

You elicit a direct reaction from your viewer as they are confronted with these sophisticated figures, allowing for meditation on your artistic intent and distinctness Well done”

The artist expressed excitement over being featured in the AP news agency and sees this as a significant achievement in their career. “Being featured in The Associated Press is a huge honor for me.

It is a recognition of my work, and I am grateful for this opportunity. I hope that my art can continue to inspire and engage audiences worldwide,” said Alex Righetto.

What is AP News

Headquartered in New York City, the Associated Press (AP) is a non-profit news agency that was founded in 1846. As a cooperative and unincorporated association, it produces news reports that are distributed to its members, U.S. newspapers, and broadcasters.

A fast-growing Artist

Alex’s story is truly fascinating. This rapidly emerging artist restarted his career after a 20-year hiatus and has since achieved remarkable success. He became the resident artist in one of the biggest design centers in America, showcased his work twice at the Miami Art Basel, and was even featured in Vogue, among many other accomplishments.

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A summary of the Article

The article covers the inspiring story of Alex Righetto, an Italian-born artist who reignited his passion for art after a 20-year hiatus. Alex attended the Academy of Fine Arts in Verona, where he was greatly influenced by the beauty of the Renaissance period. He gave up on art for many years, but his life changed after he sketched a portrait of Anastacia. Since then, Alex has dedicated himself to refining his skills and inspiring others. He is fascinated by the Renaissance period, which serves as a testament to the transformative power of art. Alex explores various themes in his art, including relationships and the power of imagination. Through his work, Alex inspires others to follow their creative passions and make a positive impact on the world.

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A Virtual Tour of Love, Art, and Renaissance: Discover My Journey and Masterpieces

Join the Virtual Tour from Across the Globe

No matter where you are in the world, you can be a part of this one-of-a-kind event. Check the schedule below for your local time:

  • Los Angeles: Mar 19, 2023, 3:00 p.m. PST
  • New York: Mar 19, 2023, 6:00 p.m. EST
  • London: Mar 19, 2023, 10:00 p.m. GMT
  • Tokyo: Mar 20, 2023, 7:00 a.m. JST
  • Sydney: Mar 20, 2023, 9:00 a.m. AEDT

Reserve your spot for this exclusive virtual tour by visiting the official link:

Embark on a journey of love, art, and inspiration as we explore the masterpieces that define my life’s work. Together, we will embrace the power of culture and the beauty of human connections.

A Personal Connection to Art and Renaissance

Whenever I am in town, I make it a point to conduct a tour of my artwork at my permanent gallery located inside Priano, the new 10-million-dollar haven for designers in Tampa. During these tours, I delve into my personal journey, my bond with Verona – my country, and the impact the Renaissance has had on my creations. The emotional connection forged between me and my audience brings every painting to life, creating a unique experience for all involved.

Unveiling the Stories Behind the Masterpieces

During the tour, I discuss the portrait of Anastasia, a personal epiphany that has deeply influenced my work. I also touch upon Michelangelo’s David, one of my proudest masterpieces that embodies the spirit of the Renaissance.

But the core of the tour is my reimagining of the timeless Romeo and Juliet story. I have transformed the tragic tale into a motivational journey, representing the emotional and personal growth necessary for maintaining a successful relationship.

Experience the Artwork in a Groundbreaking Online Event

For the first time, I am bringing this unique tour to an online platform, opening the doors for a wider audience to experience my artwork and the stories behind them. This virtual event is an excellent opportunity for you to meet me, ask questions, and be inspired by the journey and passion embedded within each piece.

Designed for art enthusiasts, lovers of Italian culture, and those who believe in the power of culture, this unprecedented event allows you to virtually walk alongside me as we explore the gallery together.

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Alex Righetto featured in Digital Journal

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Italian Artist Alex Righetto’s Career Takes the Art World by Storm, Featured in Digital Journal

Los Angeles, CA – Alex Righetto, an Italian artist currently residing in the United States, has been making waves in the art world since he burst onto the scene two years ago. His remarkable talent and dedication to his craft have led to numerous achievements, and he has quickly become an artist to watch.

Digital Journal, an online magazine that collects over 100,000 views a month, has recognized Righetto’s incredible accomplishments with a feature article titled “Alex Righetto: Rebirth of an Artist and Champion of Creativity and Change”

Read more:

Trained at the fine arts academy in Verona, Italy, Righetto has already achieved significant milestones in his career. He has exhibited his captivating work at Art Basel Miami for two consecutive years, established a permanent gallery at Priano in Tampa, and been featured in prestigious publications such as Vanity Fair and Vogue.

Righetto’s approach to art is unique. He sees his paintings and collections as narratives, creating a storyboard where each piece represents a chapter. His fresh approach transforms his art into an interactive experience, allowing viewers to engage with the story.

In April, Righetto’s artwork will be showcased in the bustling Times Square in New York, offering a prime opportunity for even more people to experience his unique perspective. Additionally, he will have the chance to exhibit his work in Miami, further cementing his place in the art world.

Righetto’s work is characterized by a unique perspective and imagination, which he expresses through his vibrant color palettes, dynamic brushwork, and bold compositions. His paintings represent emotionally charged narratives that often draw inspiration from his Italian heritage, which he showcases through his figurative art and portraiture.

With his growing popularity, some of Righetto’s pieces have already seen an increase in value, making it a wise investment opportunity for those interested in art collecting.

To stay up-to-date with Righetto’s latest exhibitions and artwork, consider following him on social media (@alex.righetto on Instagram) or subscribing to his newsletter.

A vibrant and colorful artwork displayed on a large digital screen in the midst of Times Square.

Alex Righetto's Artwork will be shown on a jumbotron in Time Square

Renowned artist, Alex Righetto, is set to showcase his artwork in New York City for the first time in his career. The “Exploring the World” exhibition will take place on the Times Square billboard from Friday, April 21st to Thursday, April 27th, from 6pm-8pm NYC local time. This highly anticipated event is expected to create a buzz among art enthusiasts and draw the attention of millions of people who visit Times Square every day.

Alex Righetto is known for his unique artistic style that captures the essence of the natural world in a vibrant and dynamic way.

The “Exploring the World” exhibition will showcase some of Alex’s best works, featuring intricate details and vivid colors that showcase his mastery in the art world. His name will be prominently displayed alongside his artwork, ensuring that he receives the recognition he deserves.

The exhibition will take place during the 6pm-8pm time slot in Times Square, when the billboard is the busiest.

Alex’s artwork will be displayed once during the 6pm hour and once during the 7pm hour for seven consecutive days. This means that hundreds of thousands of people will have the opportunity to see his artwork, creating a new level of exposure for the artist.

Alex Righetto’s first show in New York City is expected to be a major event, and art enthusiasts and critics alike are eagerly anticipating this exhibition. It is an opportunity to showcase his unique style to a new audience and introduce the world to his artistic vision.

"Alex, your works are impeccable!

With a refreshingly dynamic execution, you use negative space and emphasize natural lighting with meticulous detail. showcasing your exploration into creating representational forms with strong emotional heft.

You alternate between various poses making the subject look direct yet non-confrontational, simultaneously exuding a level of intimacy worth of human connection. Like looking into a mirror.

You elicit a direct reaction from your viewer as they are confronted with these sophisticated figures, allowing for meditation on your artistic intent and distinctness Well done"

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Alex Righetto featured in Artist Weekly

Italian Artist Alex Righetto’s Booming Career and Unique Storytelling Approach to Art

Los Angeles, Mar 1 2023 – Alex Righetto, the Italian artist currently based in the United States, has made waves in the art world with his captivating artwork and unique storytelling approach. His career, which has only been active for two years, has already achieved significant milestones and shows no signs of slowing down.

In a recent article by Artist Weekly titled “Alex Righetto’s artistic career is booming,” the publication highlights the artist’s impressive achievements. Alex has made a splash at Art Basel Miami for two consecutive years and has established a permanent gallery at Priano, a prestigious design center in Tampa. His work has also been featured in notable publications such as Vanity Fair and Vogue, solidifying his status as an artist to watch.

What sets Alex Righetto apart from other artists is his storytelling approach to his art. He views his paintings and collections as narratives, creating a storyboard where each piece represents a chapter. This fresh approach transforms his art into an interactive experience, allowing viewers to engage with the story.

One of his earlier collections reimagines the famous love story, Romeo and Juliet. Rather than simply retelling the tale, the artist has ingeniously used it as a metaphor to explore the personal transformations required to sustain a relationship. This collection has quickly become a cultural phenomenon that thousands of people have experienced and described as a “must-see” and “unique” opportunity. Lucky visitors have even had the chance to take personal tours with the artist himself.

A vibrant and colorful artwork displayed on a large digital screen in the midst of Times Square.
Don’t miss “Exploring the World” by Alex Righetto, featured on a Jumbotron in Times Square.


In April, Alex’s artwork will be showcased in the bustling Times Square in New York, offering a prime opportunity for even more people to experience their unique perspective thanks to The Evac. Additionally, thanks to The house of arts gallery, this artist will have the chance to exhibit his work in Miami, further cementing his place in the art world.

Alex Righetto is an artist who takes great pride in his Italian heritage and aims to showcase it through his work. He creates a bridge between the past and the present through his art by taking inspiration from Italian historical events, figures, and cultural elements. He then gives them new life through his unique artistic lens, breathing fresh vitality into the subjects and highlighting their significance.

By following Alex Righetto on social media (Instagram: @alex.ghetto) or subscribing to his newsletter, art enthusiasts and collectors can stay up-to-date with his latest exhibitions and artwork. As his popularity continues to soar, some of his pieces have already seen an increase in value, making it a wise investment opportunity for those interested in art collecting.

Alex Righetto’s artistic career is booming, and with his exceptional talent and dedication to his craft, there’s no doubt that he will continue to make waves in the art world for years to come.